Sky deals, codes and rewards

How to save at Sky

Sky often runs substantial introductory offers, but the best value comes from combining bundles and taking advantage of long-term loyalty rewards.

New customer deals and bundling

• Check for setup fee waivers: Many Sky TV and broadband packages, such as the Sky Stream and Full Fibre 300 bundle, currently feature £0 upfront costs, saving you the typical £35–£40 activation fee.
• Bundle TV and broadband: Combining services can significantly lower your monthly bill; for instance, you can get Ultimate TV and 500Mbps Full Fibre for around £39 per month, which is often cheaper than buying similar services separately.
• Look for Sky Glass discounts: Promotional events often offer up to 25% off the Sky Glass TV range, sometimes including a £25 Mastercard reward card for new sign-ups.
• Seasonal sales: During "Sky Sales," such as New Year or Black Friday events, you can find Full Fibre 150 or 300Mbps broadband for reduced prices like £26–£30 per month.
• Claim free cinema tickets: Customers with a Sky Cinema subscription can claim two free Vue cinema tickets every month through the My Sky app.

Loyalty rewards and exclusive discounts

• Join Sky VIP: This free loyalty scheme is tiered based on how long you have been a customer. Benefits range from a welcome gift movie for new members (Silver) to free Sky Go Extra (Gold) and the ability to skip phone queues (Diamond) after 15 years.
• Refer a friend: You can earn a voucher worth up to £100 (for Sky Glass) or £40 (for Full Fibre broadband) for every friend you successfully refer who joins Sky.
• NHS and key worker savings: Verified members of the Blue Light Card or Health Service Discounts can access exclusive monthly rates on Sky Glass, TV, and broadband, often including a £25 Mastercard as a signup bonus.
• App-only perks: The My Sky app frequently features rotating "tasty treats" like 50% off takeaway pizza or 25% off dining out and barista drinks.

Managing existing contracts

• Negotiate at the end of your term: Sky is known for being open to "haggling". If your 24-month contract is ending, calling the retentions team can often secure a "welcome back" style discount to keep you from switching to providers like Virgin Media or EE.
• Ditch unused extras: Perform a "channel audit" to see if you are paying for packs like Sky Kids or UHD that you don't use; removing these can shave £5–£15 off your monthly total.
• Check for mid-contract exit rights: If Sky announces a price hike (like the mobile increase in February 2026), you typically have a 30-day window to leave the affected service penalty-free, which is an ideal time to renegotiate a better deal.

About Sky

Founded in 1989 as the UK's first satellite TV service, Sky has evolved into one of Europe’s leading entertainment and connectivity companies. Headquartered in the UK, it serves millions of customers across six countries with a focus on "believing in better" through innovation and high-quality content.

Sky is a dominant force in the UK market across several sectors:

• Television: The brand is famous for its hardware innovations like Sky Q, the streaming-based Sky Stream, and Sky Glass—the world’s first carbon-neutral TV.
• Broadband: As the UK's second-largest broadband provider, Sky offers a range of speeds on the Openreach network, from Full Fibre 75 to Gigafast (900Mbps).
• Content: Sky is a major producer of original programming through Sky Studios and holds exclusive rights to major sports events, including the Premier League, F1, and golf majors.

The company also places a heavy emphasis on social and environmental impact, aiming to be net zero carbon by 2030 and supporting local communities through its Sky Up initiative, which provides digital skills and internet access to underserved groups.